Great coffee isn’t just about the taste of the brew, it’s also about how cool you look and feel while drinking it. Whether or not you actually subscribe to this philosophy, it’s hard to deny that there truly is a coolness factor at work in almost every coffee shop
It’s hard to quantify a descriptor like this, but since drinking coffee is a popular social event, the shops herein need to have a good crowd, a pleasant atmosphere, and a well-designed interior, in addition to stocking a variety of high-quality beans from all over the world and having the option to brew them via your preferred method with an appropriate amount of skill and respect.